UI / UX Design
FigBrain
Designed and launched a Figma plugin with an integrated AI agent to support structured brainstorming, built from 0 to 1 in a 3 weeks' hackathon.
Year :
Product Designer
Industry :
1 Product Designer (Me) 2 Developers
Client :
Launched as Figma Plugin
Project Duration :
Apr 8 - Apr 30 /2025
OVERVIEW :
Our team joined the AI Agents Hackathon held by Microsoft this Spring and were faced the challenge of using creativity to build an AI Agent in 3 weeks.
Solution :
When we were thinking about what to create in the hackathon, we got attracted by our brainstorm experience. WiThe current brainstorm experience is really fragmented—jumping between ChatGPT, Notion, Figma, and Google results before bringing everything into FigJam or decks. We wondered: What if an AI agent could help you layout and structure ideas directly in Figma? When deciding what to build for the hackathon, we were drawn to our own brainstorming pain points. With the rise of AI tools, people increasingly rely on them to gather ideas—yet this has only made brainstorming more fragmented. Users often jump between ChatGPT, Google, and FigJam before manually organizing everything into a structured canvas. So we asked ourselves: What if an AI agent could help users layout and structure ideas directly in Figma?
Challenge :
The main challenge was to create visuals that would appeal to a broad, diverse audience while maintaining a distinctive festival identity. Striking the right balance between energetic visuals and clear, informative content was essential to avoid overwhelming viewers or diluting key messages.
Adapting the campaign’s look and feel for different formats—ranging from large posters to small social media posts—required careful planning to ensure visual consistency and impact at every scale.
Summary :
The "Summer Vibes Festival Campaign" successfully captured the lively spirit of summer through a series of eye-catching promotional materials. By combining vibrant colors, playful design elements, and cohesive branding, the campaign generated excitement and anticipation for the event.
This project demonstrates how thoughtful, well-executed design can elevate an event’s visibility, attract a wider audience, and create a memorable festival experience from the very first impression.
More Projects
UI / UX Design
FigBrain
Designed and launched a Figma plugin with an integrated AI agent to support structured brainstorming, built from 0 to 1 in a 3 weeks' hackathon.
Year :
Product Designer
Industry :
1 Product Designer (Me) 2 Developers
Client :
Launched as Figma Plugin
Project Duration :
Apr 8 - Apr 30 /2025
OVERVIEW :
Our team joined the AI Agents Hackathon held by Microsoft this Spring and were faced the challenge of using creativity to build an AI Agent in 3 weeks.
Solution :
When we were thinking about what to create in the hackathon, we got attracted by our brainstorm experience. WiThe current brainstorm experience is really fragmented—jumping between ChatGPT, Notion, Figma, and Google results before bringing everything into FigJam or decks. We wondered: What if an AI agent could help you layout and structure ideas directly in Figma? When deciding what to build for the hackathon, we were drawn to our own brainstorming pain points. With the rise of AI tools, people increasingly rely on them to gather ideas—yet this has only made brainstorming more fragmented. Users often jump between ChatGPT, Google, and FigJam before manually organizing everything into a structured canvas. So we asked ourselves: What if an AI agent could help users layout and structure ideas directly in Figma?
Challenge :
The main challenge was to create visuals that would appeal to a broad, diverse audience while maintaining a distinctive festival identity. Striking the right balance between energetic visuals and clear, informative content was essential to avoid overwhelming viewers or diluting key messages.
Adapting the campaign’s look and feel for different formats—ranging from large posters to small social media posts—required careful planning to ensure visual consistency and impact at every scale.
Summary :
The "Summer Vibes Festival Campaign" successfully captured the lively spirit of summer through a series of eye-catching promotional materials. By combining vibrant colors, playful design elements, and cohesive branding, the campaign generated excitement and anticipation for the event.
This project demonstrates how thoughtful, well-executed design can elevate an event’s visibility, attract a wider audience, and create a memorable festival experience from the very first impression.
More Projects
UI / UX Design
FigBrain
Designed and launched a Figma plugin with an integrated AI agent to support structured brainstorming, built from 0 to 1 in a 3 weeks' hackathon.
Year :
Product Designer
Industry :
1 Product Designer (Me) 2 Developers
Client :
Launched as Figma Plugin
Project Duration :
Apr 8 - Apr 30 /2025
OVERVIEW :
Our team joined the AI Agents Hackathon held by Microsoft this Spring and were faced the challenge of using creativity to build an AI Agent in 3 weeks.
Solution :
When we were thinking about what to create in the hackathon, we got attracted by our brainstorm experience. WiThe current brainstorm experience is really fragmented—jumping between ChatGPT, Notion, Figma, and Google results before bringing everything into FigJam or decks. We wondered: What if an AI agent could help you layout and structure ideas directly in Figma? When deciding what to build for the hackathon, we were drawn to our own brainstorming pain points. With the rise of AI tools, people increasingly rely on them to gather ideas—yet this has only made brainstorming more fragmented. Users often jump between ChatGPT, Google, and FigJam before manually organizing everything into a structured canvas. So we asked ourselves: What if an AI agent could help users layout and structure ideas directly in Figma?
Challenge :
The main challenge was to create visuals that would appeal to a broad, diverse audience while maintaining a distinctive festival identity. Striking the right balance between energetic visuals and clear, informative content was essential to avoid overwhelming viewers or diluting key messages.
Adapting the campaign’s look and feel for different formats—ranging from large posters to small social media posts—required careful planning to ensure visual consistency and impact at every scale.
Summary :
The "Summer Vibes Festival Campaign" successfully captured the lively spirit of summer through a series of eye-catching promotional materials. By combining vibrant colors, playful design elements, and cohesive branding, the campaign generated excitement and anticipation for the event.
This project demonstrates how thoughtful, well-executed design can elevate an event’s visibility, attract a wider audience, and create a memorable festival experience from the very first impression.